The SilverDock Team

SilverDock is a leading digital video agency. Our clients include some of the largest online retailers and marketers in the world. We are based in San Francisco, California.

Raj Gajwani

Raj Gajwani is the founder & CEO of SilverDock. Raj previously co-founded WiseConnect, a venture-backed maker of software for retail store merchandising. As CFO and COO of WiseConnect, he ran operations, finance, and strategy for WiseConnect (sold to BayLogics in 2001). Raj also served as Director of the Data & Research product lines for KnowledgeStorm, a venture-backed online marketing startup based in Atlanta (sold to TechTarget in 2007). Raj started his career as an analyst at Morgan Stanley, where he did strategy consulting and corporate M&A as part of the corporate Strategic Planning Group. Raj graduated Cum Laude in Economics from Harvard College.

Daniel Lopez de la Cruz

Daniel Lopez runs technology development and deployment for SilverDock. Daniel previously founded a "Web 2.0" software startup serving the needs of political campaigns. Prior to his entrepreneurial ventures, Daniel was a venture capitalist specializing in early-stage technology investments at IDG Ventures in San Francisco and IDG Ventures Europe. Daniel graduated Cum Laude in Computer Science from Harvard College.

Echo Gaffney

Echo Gaffney runs video production at SilverDock. Previously, Echo was a prolific independent film producer in Los Angeles; her credits include producer, writer, or director on over a dozen short films. Three of her feature films are in distribution: Shot (Lions Gate Films Home Entertainment,) Come As You Are (Starz), and Burning Annie (Warner Brothers Home Video.) Echo wrote, directed, and produced the short film, The Silence of Speed, which screens on The Sundance Channel. She also produced film festivals and award shows including the US Comedy Arts Festival in Aspen, the NoDance Multimedia Film Festival in Park City, and the Women's Image Network Awards in Los Angeles. As a red-carpet camerawoman, she interviewed celebrities such as Ben Stiller, Andre Agassi, and Laura Dern. Echo began her career in the media & entertainment industry as an actor and model in New York and Sydney.

Video Interview

Watch Raj Gajwani speak with Natalie Pietrzykowski on Shop.org TV: